Do you have everything in place to write your next book?
Get your personalized Thought Leadership Readiness Report today.
Step 1 of 4
Your Information
* Please fill in all required fields.
Part 1: Thought Leadership Gradient Potential
Rate each statement 1-5 (1 = not true, 3 = partly true, 5 = fully true, with evidence).
1. Original Insight
Our book tackles a problem or question in a way that simplifies complexity and reveals levers others overlook. It doesn't just recycle what's already in blogs, reports, or conference keynotes.
* Please select a rating for this question.
2. Unique Frameworks
We have a model, personal experiences, methodology, or framework that organizes our thinking - and people outside our company can explain it back after one conversation.
* Please select a rating for this question.
3. Language & Lingo
Our book introduces metaphors, phrases, or mental models that could become shorthand in our industry (e.g., 'crossing the chasm,' 'blue ocean').
* Please select a rating for this question.
4. Emotional Engagement
We have stories such as client case studies, personal experiences, and other vivid scenarios that illustrate our ideas so clearly that a reader could retell them at dinner.
* Please select a rating for this question.
5. Transformative Potential
Our book doesn't just provide solutions, but also reframes how readers see themselves, their teams, or their industry. It gives identity-level clarity, not just operational steps.
* Please select a rating for this question.
6. Application Levers
Readers will walk away with both practical steps and a mental shift they can apply immediately. Our content balances usability with big-picture vision.
* Please select a rating for this question.
Part 2: Operational Readiness
Rate each statement 1-5 (1 = not true, 3 = partly true, 5 = fully true, with evidence).
7. Market White Space
We've validated demand through interviews, search data, competitor scans, or client feedback. We know who funds this problem and why.
* Please select a rating for this question.
8. Professional Investment
We've budgeted realistically ($35K-$75K+) for ghostwriting, editing, design, and launch. We see this as an authority asset, not a vanity project or cost to minimize.
* Please select a rating for this question.
9. Downstream Strategy
We have mapped offers that the book naturally feeds - consulting packages, speaking topics, or products. Pricing and pathways are clear, so the book isn't standing alone.
* Please select a rating for this question.
10. Audience Platform
We have a channel (email list, partners, or community) that can put the book in front of at least 3,000 engaged prospects, and we're growing it now, not after launch.
* Please select a rating for this question.
11. Experience Levers
Our manuscript plan includes features that maximize engagement including narrative arcs, reflection prompts, tools, or multimedia assets. We're not relying on text alone.
* Please select a rating for this question.
12. Leadership Time
We've committed 30-80 hours for interviews, reviews, and promotion. Leadership sees this as their book, not something to outsource entirely.
* Please select a rating for this question.
Your Thought Leadership Scorecard Results
✓ Your detailed report has been sent to your email!
Not Project-Ready
Ready to Begin
Review Book Strategy
Develop Thought Leadership
Project Readiness →
Thought Leadership →
0/60
Loading...
Gradient
0/30
Readiness
0/30
Loading...
Loading guidance...
Operational gaps can be fixed. Strategic and commitment gaps cannot. This Scorecard shows where to focus so your book scales your business, transforms your readers, and builds your legacy.
